This article is the first in a series where we share stories and best practices of our quest for reaching product/market fit with Beyond. This time: How we are using user research techniques and methods to define our target customers and learn about their underserved needs. We don’t have a…

This article is the first in a series where we share stories and best practices of our quest for reaching product/market fit with Beyond. This time: How we are using user research techniques and methods to define our target customers and learn about their underserved needs. We don’t have a…

We’ve all been in the situation. Just after finishing university, when changing a job or path in your career, or also just by learning about a new topic out of curiosity. Day one. It’s the first day and the new topic seems to be impossible to grasp. All the words…

The first social PM library is live now 🚀 Join here. Knowing Petra for a while now gave me the chance to read an early version of her new book “Strong Product People” and I loved it. It’s mainly written for managers of other product managers but it’s super valuable…

I learned about this book by two different recommendations of my friends. So I had to give it a go. The power of book recommendations by real people. By the way, the first social library is live now 🚀 Join here. Sinek makes a clear distinction between a finite and…

🚀 The new PM Library is live! Join here. This is the kind of book you read and then immediately recommend it to friends and colleagues. Reading it sounds to probably 99% of all of us like heaven. Working with the most talented and skilled co-workers on the planet to…

🚀 The new PM Library is live! Join here. As a leader, you will always need to convince others to believe in your plan and strategy. This book gives you great advice on where to start and how to work with individuals and teams. Simon Sinek wrote a couple of…

🚀 The new PM Library is live! Join here. So far, I was lucky enough in my career to always have the chance to work together with dedicated user researchers within my team or my group. I also do know that in a lot of companies this is not the…

🚀 The new PM Library is live! Join here. I’m considering myself a generalist. As a product leader, you have to wear many hats and deal with constantly changing challenges. What you have mastered today might not help you tomorrow. You have to learn new things on a daily basis…